iPhone App Directory

No way! An OP-1 iPad App!


Yes this does warrant two exclamation marks. Is this for real? Can anyone verify this?

Via Matrixsynth.

iPads at the Apple Store

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10 comments:

Anonymous said...

I mean, obviously that is a joke. It is very badly drawn.

I really hope they do put out an app, though.

Anthony

Darksound said...

I don't know why they would jeopardize future sales with an app.
Maybe a midi controller?

Darksound said...

I agree though - an app would be good:)

Anonymous said...

HA! You can see the Sketchbook Pro dot on it!!

Tom said...

It seems the most obvious direction for the future of the OP-1. :)

Anonymous said...

isnt its hardware the big sellingpoint?
read somewhere that each synth has 4 parameters only?

Anonymous said...

I think the disbelief/discomfort here stems from the fact that we all realize the OP-1 should have been an iPad app to begin with.

The OP-1 is 100% digital, so most of the (likely astronomical) production cost is blown on an underpowered computer. Even at $800, margins on the OP-1 are almost certainly slim. In exchange for the high cost of production, the user is rewarded with very little: a better DAC, USB connectivity, and a physical keyboard that you still can't play like a piano.

Instead of spending hundreds of thousands on development, they could have put together a nice app for $25-50k. With a little bit of marketing, they could probably have moved a few thousand licenses at $19.99 (not because selling iPad music apps is an easy business, but because their design is really something special). This represents a substantial return on investment.

The great thing about the OP-1 is its fantastic design, not its features, specifications, or tone. Good design is something there can never be enough of, and there certainly isn't enough of it among iOS music apps!

Because an iPad OP-1 might legitimately cannibalize hardware sales, I don't expect to see it anytime soon. I would be absolutely delighted to see the folks from Teenage Engineering try their hand at an app, though.

Anthony

Darksound said...

Plus, They sold out before NAMM was over.

I agree that apps could have saved $ but still glad to see hardware being built. At this time to run more that one app we still need more than one idevice.

Anonymous said...

The greatness of OP1 is all in the software. No current iPad is a great as OP1 on the iPad could be. I would pay $35 for it. Some might even pay $100.

Anonymous said...

Most efford was put in marketing
people wanted it before it existed I think